Long Form Video Projects

Long Form Video Projects

Video is the dominant force on the internet. That’s it, end of blog. Ha! Just kidding, what we actually want to say is that more and more resources are being spent on creating high quality, effective video content in order to capture the attention of audiences,...
Video Production Highlights of the Year

Video Production Highlights of the Year

As 2018 begins to ramp up, we find ourselves reflecting on the past year and the businesses and brands that we helped to shape in 2017. We want to thank you and all of the amazing companies we’ve partnered with for an outstanding year of collaboration! This year...
The State of the Production Industry: San Diego

The State of the Production Industry: San Diego

The San Diego film and video production community is a small, but tight-knit group, made up of many talented individuals, but when it comes to professional productions, our city is often over-looked. There is a deep pool of production veterans and talented...
The Best Restaurant in the World

The Best Restaurant in the World

The World’s 50 Best Restaurants list was just recently announced, and taking the top spot for the first time was none other than New York’s Eleven Madison Park. It was only a couple years ago that our team was commissioned by Victorinox Swiss Army (VSA) to...
Behind the Scenes with the Titans of the Hair Industry

Behind the Scenes with the Titans of the Hair Industry

About a year ago our team was invited to film in the famous AVALON Hollywood theater. Once the stage for icons such as the Beatles, Judy Garland, The Jackson 5, and more contemporary acts such as Nirvana and Calvin Harris; the theater has undergone many name changes...
The Perfect Location Inspires a Great Performance

The Perfect Location Inspires a Great Performance

Collectively, Steve, Vic and I have all had our share of production adventures both great and small, but we have always carried a soft spot projects that involved our other passion: music. We make no attempt to hide our obsession (there’s a guitar or bass in every...
The Lifelong Boy Scout in All of Us

The Lifelong Boy Scout in All of Us

We recently had the opportunity to create a promo for CBS and Victorinox Swiss Army for their Huntsmen Boy Scout Swiss Army Knife. Our goal was to make a hybrid promo that featured the new reboot of MacGyver on CBS, and end it with a promotion for the Swiss Army...
Singing a Chorus to Raise Awareness

Singing a Chorus to Raise Awareness

Don’t you wish all of your conversations took place entirely in song? Well, the San Diego Gay Men’s Chorus does! The chorus contacted our team with a fun approach to a serious topic: HIV testing. The chorus had partnered with the makers of OraQuick, the...
Every Event Has a Story to Tell

Every Event Has a Story to Tell

The “live event” video. The genre is a bit of a misnomer; we are capturing a client’s event as it happens on the day, or series of days, but the result is a repackaged film shown weeks later. Many production companies offer this service. After all,...